Designing for your own wedding is probably one of the hardest projects a designer will have. No idea will seem good enough, or unique enough, you're your own harshest critic. But thankfully, deadlines come rearing their ugly head and you have to bite the bullet and just get on with it. The design direction I ended up going with was probably the 5th idea I had, but I'm really happy I ended up with this way.
The idea was drawn from our wedding venue, which will be in a small secluded garden that is surrounded by redwoods. The venue is called The Secret Gardens, so I really wanted the invitations to have some kind of magical quality to them and not be your run of the mill standard white invitations. I was able to find a company who made wood card invitations and matching wood envelopes. They were able to print on the cards, however, wanting to test out my small printing block press I decided to print them myself...After about 10 failed attempts I decided to try another method and ordered custom made stamps with my design, thinking I could just ink the stamps and stamp the design onto the card, easy-peasy. Well. That also was a failure as the ink did not transfer well (I believe it was due to the surface area of the stamp and the porousness of the wood). Not wanting to waste more of the blank wood cards, and with my mail out deadline quickly approaching, I frantically searched for a local vendor who could screenprint my design onto the remaining cards. After a day spent visiting 10 vendors, I finally found one who did an amazing job! With the main invitations out of the way, I was able to focus designing the rest of the stationery suite.
In order to make the wood cards stand out, I printed the RSVP and Details card on uncoated paper, but using the same burgundy and incorporating a metallic rose gold as my accent color. Printing metallic ink on an uncoated stock might feel wasteful, but it actually softens the brightness metallic inks have when on coated stocks, so you get a nice soft pearlescent effect on certain paper stocks. The RSVP envelope was printed on wood to match the main invitations, but having learned my lesson from the invitations, I had the vendor print out the design directly onto the cards themselves.
This project was a real labor of love – the whole process was a major learning curve for me regarding at home printing methods that taught me a lot, but thankfully it was on my dime and not a client's!